Tag: GenAI

Kantar study reveals marketers’ readiness gap in GenAI adoption

Kantar, a leading marketing data and analytics company, has revealed that most marketers feel unprepared for the implementation and integration…

Asia Pacific leads the charge in GenAI revolution, unveiling a $26 billion surge by 2027

The Asia Pacific region is at the forefront of the Generative Artificial Intelligence (GenAI) revolution, according to IDC's latest Worldwide…