Tag: artificial intelligence
Revolutionizing the sales approach with AI
For marketing projects, customers or prospects are typically segmented into groups, such as by gender or geographic region, and automated…
Revolutionizing the customer approach with Artificial Intelligence marketing
One of the most difficult tasks for marketers is a personalized customer approach and that’s exactly where AI can help.…
Responsible AI research
As soon as we develop AI-supported models for analyzing human behavior, we simultaneously influence the shaping of society. However, existing…
Recasting traditional TV’s role in the age of OTT video platforms, AI and VR/AR
From the live black-and-white broadcast of Neil Armstrong’s first step on the Moon to the World Cup Final in ultra-high…
Rakuten SQREEM provides marketing solutions built around AI based behavioral pattern analysis
SQREEM Technologies, an award-winning Singapore-based AI company, and Rakuten Inc., a global leader in internet services that empower individuals, communities,…
Qualtrics announces new AI capabilities to improve the quality of research insights
Qualtrics, the leader in experience management, announced the launch of ExpertReviewTM – Response Quality. Powered by artificial intelligence (AI), this…
Prepare for future security threats by joining Interpol World 2019
Nearly all current research underpins a worrying trend. Namely, an increase in cyber-attacks, data leaks, and data protection hacks. Not…
PR trends in 2021
The past few months have been exceptional and an acceleration turbo for many developments that had already been announced in…
Plans for further integration of IBM watsonx with AWS
IBM announced plans to expand its relationship with Amazon Web Services to help more mutual clients operationalize and derive value from…
Personalization with AI: real-time, targeted evaluation
Since most consumers want to be recognized as individuals today, who generally expect personalization in marketing campaigns, Artificial Intelligence (AI)…

