Logesan Uthayasandiran

Logesan Uthayasandiran focuses on the creative side of artificial intelligence, exploring how AI reshapes content creation, branding, and digital marketing innovation. His work turns emerging AI tools into practical creative advantage.
Visual Content & UX Lead
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61 Articles

ADPList: Transforming Asia’s marketing & creative landscape through AI-driven mentorship

In today’s fast-paced digital world, mentorship is becoming as vital as formal education. This is especially true for professionals navigating…

4 Min Read

Reimagining the way we read and research:
ChatPDF by Sider.ai

In an age where content consumption is evolving faster than ever, Sider.ai has introduced a tool that could reshape how…

3 Min Read

Is AI branding backfiring?

Rethinking the role of artificial intelligence in consumer marketing Artificial intelligence (AI) is now synonymous with innovation, revolutionizing sectors from…

5 Min Read

YouTube’s creator economy fuels the future of marketing and video commerce in Southeast Asia

YouTube’s creator economy is experiencing a remarkable surge across Southeast Asia. This signals a new era in how consumers engage…

7 Min Read

Adobe pioneers AI-powered CX with autonomous agents in AEP

In a major move that reinforces its leadership in enterprise AI, Adobe has unveiled new agentic AI capabilities within the…

3 Min Read

Five must know AI trends transorming digital marketing

This infographic highlights 5 key AI trends transforming digital marketing. These trends include cognitive search, inclusive design, hyper-personalization, AI-driven product…

0 Min Read

Marketers must be data-ready:
GenAI alone won’t deliver the edge

In today’s fast-paced, highly competitive marketing landscape, generative AI (GenAI) has moved from novelty to strategic necessity. According to the…

5 Min Read

OpenAI tests shopping feature in ChatGPT

OpenAI is taking ChatGPT beyond its core function as an AI chatbot to offer AI-powered online shopping capabilities. With a…

4 Min Read

ChatGPT search optimization:
Stay visible, stay relevant

With ChatGPT Search, OpenAI has introduced a paradigm-shifting search experience, one that swaps keyword-matching for context-rich, AI-driven conversation. This evolution…

4 Min Read

Katalon unveils Truetest, the world’s first AI-native testing platform that thinks, learns, and evolves like a human

The future of software testing has officially arrived. Katalon Inc., a global leader in AI-augmented quality engineering, announced the general…

3 Min Read

Asia Pacific accelerates AI revolution:
$175 billion in AI and GenAI investments forecast by 2028

As artificial intelligence (AI) continues to redefine global industries, the Asia Pacific region is positioning itself as a central force…

5 Min Read

Combating ‘ad fatigue’ with AI

Consumers are bombarded with hundreds of advertisements every day across apps, websites, and social media platforms in today's saturated digital…

3 Min Read
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