Daniela La Marca
A look at the good, bad, and ugly of AI in marketing
A report from Apteco entitled "The Good, the Bad, and the Ugly - AI in Marketing" examines the opportunities and…
IBM Watson’s evolution provides lessons for the future of AI
A compelling narrative emerges from IBM Watson's transition from a widely publicized AI breakthrough to a more focused tool that…
With generative AI a new era of CX is dawing
Generative AI is currently emerging as a game-changer, poised to revolutionize customer experiences across industries. A recent whitepaper by Experience…
The path to human-like AI
To track AI’s advancement toward human-like intelligence, OpenAI has introduced a five-stage scale. This framework outlines AI’s journey from simple…
Salesforce sets new standard with AI benchmark for CRM
Salesforce has unveiled the world’s first large language model (LLM) benchmark specifically tailored for customer relationship management (CRM) applications. This…
AI-driven transformation of social commerce in Southeast Asia
In Southeast Asia, a transformative shift is taking place. According to Shopify Inc.'s Southeast Asia Retail Report 2024, retailers in…
Unlocking new potential in email marketing with AI
ChatGPT’s ability to generate high-quality text has captured widespread media attention. As artificial intelligence advances, its impact on email marketing…
Metaverse e-commerce poised to reach $200 billion industry by 2030
Although the use of metaverse in e-commerce is still in its early stages, it has already revolutionized the industry. It…
Insights from ABI Research on the evolution of next-generation data centers
Insights from ABI Research’s Next-Generation Data Center Forecasts market data report intend to serve as a critical link between technology…
